everything that can be counted does not necessarily count; everything that counts cannot necessarily be counted. - albert einstein

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The best pro-solar billboard ever (upstate NY, 2010). Some of the rejected slogans are also pretty great:
  • The irony of the coal-powered billboard is not lost on us.
  • Solar: It’s actually a $30 billion global industry. Please do not tell the hippies.
  • Solar is 99.9% reliable in New York. You’re thinking of the moon-power panels.  Those are useless.
  • What about the huge, free nuclear power plant in the sky? What if we just used that?